Earth Hour begun in Sydney two years ago by the World Wildlife Fund, 2 million people turned off their lights. Last year 50 million people across 35 countries switched off for one hour.
This year in Ireland EirGrid reported a reduction for the hour of 70 MW, enough to power 45,000 homes or 100,000 plasma TVs - in spite of a match at Croke Park!
Earth Hour is the biggest grassroots marketing campaign the world has seen. It relies on people to carry the message. It truly is an open-source model.
The term ‘Earth Hour’ is searched on the web every second.
The target WAS 1,000 cities and 1 billion people.
Limerick, Cork, Waterford, Galway, Belfast and Dublin will mean 6 Irish cities have helped swell the numbers participating to 3934 cities.
The Office of Public work darkened Irish floodlit national monuments - including the Rock of Cashel.
Tags: earth hour 2009, Energy Saving, global warming, ireland eirgrid, kedco, World Wildlife Fund



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